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WUNDER MAĞAZA
Nişantaşı/İstanbul ︎ 2021 ︎ Construction Area: 200 m2︎ Ofis ︎ Ebru Tabak, Nevzat Sayın




Footwear is an important ‘thing’ for almost everyone, maybe less, maybe more. With its comfort, fashion, elegance, colour, style, brand, accessories and price, this garment consisting of sole and upper is no longer merely a ‘foot cover’, it becomes an object that carries the expression of personal identity, and this object sometimes becomes a ‘cult object’.Wunder is one of the stores that elevates shoes to the level of cult objects, with rare examples of some important brands, even if not with all shoes available for sale. It would be more accurate to call what Wunder displays sneakers rather than shoes. When I attempted to search for types of shoes online, I came across a list of 53 types, one of which was sneakers. What Wunder exhibits and sells are these shoes. Sneakers, whose popularity has increased with hip-hop music, have taken off with models like Adidas' "Superstar," Nike's "AirForce," and Reebok's “Pump". Rather than shoes, the old term "pabuç" is used more often. There are many brands and a few special types. As we discussed amongst ourselves, we began to think it would be good to have a store like a sneaker museum, and eventually, we were able to create a "void space" where almost nothing but shoes could be seen, with no barrier between the viewer and the viewed object. Thus, with each of these small objects, you can make eye contact individually, then compare them to each other, and finally have your most desired one right in front of you.